ABOUT US

O'Barret is an emerging fashion house based in Milan, founded by Alicia Jimenez, that believes in the significance of timelessness and craftsmanship. By living at the intersection of fashion and art, the brand explores an inner landscape where memory, desire, and identity coexist.

Every creation is conceived as a relic of feeling translated into form. We reimagine the context and functionality of materials, pushing beyond expected uses and embracing the avant-garde as a natural extension of heritage.

Beyond the label, O'Barret offers an immersive universe built upon memories revisited through the designer's contemporary lens. O'Barret invites the audience to inhabit this story, express your identity, and together challenge traditional expectations of age and gender.
Read more about our brand responsibilities here.
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